Leaders Worth Knowing Podcast

The sport business podcast from Leaders. Hosted by Leaders Editorial Director, James Emmett, and Content Director, David Cushnan.

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Recent Episodes

The brands backing F1: Moët, AWS, Globant, Heineken and Lenovo

Posted February 26, 202501:20:51

Behind the scenes at F1's partner day, Leaders’ Editorial Director James Emmett and Content Director David Cushnan speak to senior brand executives...

F1’s commercial masterplan: LVMH, Lego and Las Vegas

Posted February 19, 202500:44:58

F1’s Chief Commercial Officer Emily Prazer and Director of Commercial Partnerships Jonny Haworth sit down with Leaders’ Editorial Director James...

Sports industry failures: the ideas and brands that didn’t make it

Posted February 14, 202500:53:10

Sports media and marketing expert David Stubley, author of ‘Gamechangers and Rainmakers: How Sport Became Big Business’, joins Leaders Editorial...

Grand Slam Track’s top target: sport’s youngest fanbase

Posted February 5, 202500:44:16

Leaders' Editorial Director James Emmett and Content Director David Cushnan share what’s worth knowing in the global sports industry this week.

Football’s online content ecosystem explained

Posted January 29, 202500:57:40

Leaders' Editorial Director James Emmett and Content Director David Cushnan share what’s worth knowing in the global sports industry this week.